Thomas J. Long School of Pharmacy and Health Sciences

FMI Supermarket Pharmacy Conference

Co-located with the GMDC Health Beauty Wellness Marketing Conference

September 11-14, 2009
JW Marriott Grande Lakes Hotel
Orlando, FL

The FMI Supermarket Pharmacy Conference is your opportunity to learn about new pharmacy trends and the transformation of supermarket pharmacy into THE whole health destination for consumers. Take advantage of the co-location of the FMI Supermarket Pharmacy Conference with the GMDC Health Beauty Wellness Marketing Conference. Please see the FMI website and full brochure for additional details including the number of CE hours per session and the ACPE-issued numbers.

Schedule of Education Sessions

Friday September 11 - Pre-conference activities
Senior Executive Exchange (SEC) meetings; no education scheduled

Saturday, September 12

Consumer Shopping Habits for Wellness and Environmentally Conscious Lifestyles

1. Outline the impact of consumer insights and practical advice regarding pharmacy, health and wellness.
2. Describe the results of a multi-year study on consumer shopping habits.
3. Identify the importance of consumer shopping habits as it relates to the supermarket pharmacist.

Sunday, September 13

Focus on the Consumer: Using Pharmacy and Food to Manage Disease States in a Changing Marketplace

1. Explain the supermarket pharmacist's unique position in the improvement and management of their patient's health care.
2. Discuss how the economics of our time are creating difficult choices for patients regarding their own health care management.
3. Identify how the supermarket pharmacist can assist in effectively maintaining a proactive role in their patient's health and wellness.

Positioning Pharmacists as the Supermarket Whole Health Specialist

1. Describe the role of the supermarket pharmacist and how their role should continue to evolve in the supermarket setting.
2. Outline how a supermarket pharmacist can utilize their skills and training to effectively become a whole health specialist.
3. Discuss effective ways educators, retailers, manufacturers and the lawmakers can work together to help place the pharmacist as a key member of the whole health team.

Workshop 1: The Supermarket Pharmacy of the Future

1. Identify what pharmacists can expect for the industry in the next five years.
2. Discuss the methods that will be used to develop the pharmacy of the future.
3. Describe the vision for the future of pharmacy.

Workshop 2: Privacy and Electronic Health Records: The Changing Landscape of Personal Health Records and Protected Health Information

1. Discuss how recent consumer trends in self-care and policy ensure privacy as related to electronic health records.
2. Explain how issues like interoperability and record ownership fit within this program.
3. Identify the latest trends of technology within this realm of health care.

2009 Supermarket Pharmacy Trends: Pharmacy's Role in the Supermarket

1. Describe how current consumer trends are affecting the supermarket pharmacy industry.
2. Recognize how a supermarket pharmacy uniquely positions pharmacists to meet growing
   customer demand for various pharmacy products, services and information.
3. Identify the benefits of the pharmacist's role within the supermarket pharmacy setting.

Current Issues and Topics in Pharmacy Today

1. Discuss the most effective way to develop a loyalty program.
2. Identify ways to integrate a customer loyalty program within your pharmacy.
3. Describe the challenges in pharmacy privacy issues.
4. Explain how to make an effective and high quality program to address privacy concerns.
5. Understand how to successfully develop pharmacy staffing and layout for health and wellness.
6. Cite the various strategies to integrate a medication therapy management program into a supermarket pharmacy practice.
7. Discuss ways to implement special programs within a supermarket pharmacy.

Monday, September 14

FMI Breakfast with Pharmacy Educators and Retailers

1. Compare the man power needs of today and five years from now. Discuss various competencies needed to develop a successful practice.
2. Identify the need of pharmacy practice researchers to collaborate with supermarket pharmacy.
3. Describe the importance of pharmacy schools in developing education on health and wellness and review curricular content.
4. Explain how to effectively train pharmacy faculty on this untouched curriculum.
   Explore the next generation of continuing education programs and what they should encompass.

Workshop 1: Legislative and Regulatory Issues and Their Implications for Pharmacy

1. Discuss the current legislative issues that effect pharmacy practice.
2. Describe regulatory issues regarding drug disposal, FMAP and drug traceability.
3. Outline how these issues can have an effect on pharmacy management.

Workshop 2: Pharmacy Joins the Green Revolution

1. Discuss various ways to reduce pharmaceutical pollution.
2. Explain the importance of green programs for retailers and how they have substantially grown over the last few years.
3. Describe the importance of recycling and reusing plastic medicine bottles that plague landfills and harm the environment.

Pharmaceutical Trends, Issues and Outlook

1. Identify pharmaceutical trends specific to the supermarket pharmacy sector.
2. Describe how forecasting can predict market shifts.
3. Explain how the utilization of generic drugs has evolved.
4. Examine the future of the supermarket pharmacy industry.

For more information please visit the Food Marketing Institute