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Conservatory of Music

Keith N. Hatschek

Associate Professor and Chair of Music Management

Keith Hatschek, associate professor and chair of the Department of Music Management, joined the faculty in 2001. He holds a Bachelor of Arts and a Graduate Certificate in Marketing with Distinction from the University of California at Berkeley. Professor Hatschek is a voting member, past governor and chapter vice president of the Recording Academy, for whom he helped inaugurate the local Grammy in the Schools program. He is a member of the Audio Engineers Society, California Cooperative Education Association, Music & Entertainment Industry Educators Association and Pacific's representative to the International Music Products Association (NAMM).

After fourteen years of musical performing, recording and songwriting, Professor Hatschek built his own commercial recording studio, Bayshore Studios. Four years later, he joined one of the leading recording studios in the U.S., Music Annex, Inc. During his twelve-years with Music Annex, he worked as recording engineer, producer, project manager, Director of Client Services, and Vice President of Sales and Marketing. He also produced albums, soundtracks for film and television, and Apple Computer's first CD-ROM. He led Music Annex's diversification efforts from traditional recording services into CD and tape duplication and digital audio post production. During this same time, Music Annex grew from 10 to 75 employees with multi-million dollar annual revenues.

From 1995 to 2001, he headed Keith Hatschek & Associates, a San Francisco Bay Area-based marketing and public relations firm serving the entertainment and media technology industries. Agency clientele included firms in the broadcast, post production, music, recording and consumer electronics industries in the U.S. and Europe. He has provided pro bono counsel to various not-for-profit agencies including Hearing Education and Awareness for Rockers (H.E.A.R.), Mix Foundation for Excellence in Audio and Lodi Women's Shelter.

Professor Hatschek is the author of "How to Get a Job in the Music and Recording Industry," (Berklee Press, 2001) and "The Golden Moment: Great Recording Engineers Share Their Secrets," (Backbeat Books, 2005). He has contributed essays on the music industry to various print and online publications. His continuing areas of research include entertainment industry career development strategies, sound recording techniques and international music management.

Conservatory of Music
University of the Pacific
3601 Pacific Avenue
Stockton, CA 95211
209.946.2443
 Keith Hatschek
www.hatschek.com