Eberhardt School of Business

Course Outline

All sessions run from 8:30 a.m. to 4:30 p.m.

As a participant, you must attend eight of the nine courses to receive a Transit and Paratransit Management Certificate from University of the Pacific Westgate Center for Management Development. Completion of all nine courses earns you six Continuing Education Units (CEUs).

Overview of Transit and Paratransit Today

• Historical Transit/Paratransit Transition
• The Structural Basics of Transit Organizations
• The Manager's Responsibilities
• Forces Affecting Decision Making
• Making the Transition from Worker to Manager
• Managing Change
• The Elements and Required Skills of Management

Managing the Operation Effectively

• The Overall Objectives of Operations
• The Major Operating Elements of Transit: From Run-Cutting to Emergency Response
• Performance Standards and Benchmarking
• Maximizing Operating Efficiency, Productivity and Cost-Effectiveness
• Managing the Sub-Operations: Maintenance, Safety & Training and Administration
• Modes of Delivery: Direct vs. Contracted
• Managing Multiple Priorities and Conflicting Demands

Designing Innovative Companies

• Why innovation is important, and what stands in the way of successful innovation in organizations
• Knowledge of strategies, structures, processes and skills, that characterize successful innovators
• Practical knowledge and tools to improve and organization's capacity to generate and succcessfully apply new ideas

A Transit Manager's Guide to Regulation, Policy, and Funding

• "Government 101" - Transit's Environment
• Major Federal and State Legislation
• Health, Safety, Environmental, Social and Other Requirements
• Transit Funding Sources and Their Requirements
• Interpreting and Complying with the ADA

Budgeting and Financial Management

• Budgeting and Cost Allocation Controls
• Transit Budget Development
• The Budget as a Key Management Tool
• Transit Industry Funding Resources & Required Reporting
• Grants Management
• Standard and Required Financial and Performance Reporting for Transit Entities

Service Design and Quality Management

• The Major Modes of Transit and Specialized Services
• Major Operating and Design Features of Various Transit and Specialized Services
• Service Planning and Policy
• Essence of Quality Management
• Measuring and Reporting on Service Performance and its Quality
• Considering the Options in Making Service Changes

Marketing and Customer Service

• Who are Your Customers?
• Recognizing Internal Customers
• Key Elements of Customer Service
• Marketing to Multiple Constituencies and Customers
• Tracking Your Customers
• Service Marketing and Promotions
• Media Relations

Human Resource Management

• Employment Law
• Hiring and Firing —The Legal Basics
• Employee Selection and Appraisal
• Keeping Yourself Out of Court
• The Role of Collective Bargaining Agreements
• Collaborative Bargaining — A Process
• Managing in a Unionized Environment

Risk Management and Safety

• Risk Management in Transit
• The Risk Management Process
• Transferring Risk through Insurance Management
• Safety - A Way of Life & an Organizational Value
• Controlling Risk through Effective Hiring, Training & Safety Awareness